Stephanie Hayes Business Strategist & Coach
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Don’t Be Satisfied With Stories

by subs@stephaniehayes.biz | Sales and Marketing

Don’t Be Satisfied With Stories Your story gets to be whatever you make it. But you have to make it… don’t let your story happen to you.⠀ Share Tweet Pin Email Don’t be satisified with stories. What’s your business story? How will your great myth...

The #1 Method For Finding New Clients

by subs@stephaniehayes.biz | Sales and Marketing

The #1 Method For Finding New Clients You’re already an expert in your field. You’ve already got oodles of training, years of experience, and lots of things to say. If you’ve chosen to do what you’re really, really good at, then all you have to...

How Much Do You Value What You Do? Your Customers Will Tell You

by subs@stephaniehayes.biz | Sales and Marketing

How Much Do You Value What You Do? Your Customers Will Tell You You are not your client. You will always misunderstand how much someone who is not you will value what you do. Share Tweet Pin Email How much do you value what you do? I bet surprisingly not a lot. This...

Your Customers Want Answers, Not Options

by subs@stephaniehayes.biz | Sales and Marketing

Your Customers Want Answers, Not Options When you are so worried something won’t work, you create a bazillion more options *just in case* one of them is the right one. Except your potential customer can’t see the right one because there are too many places to look....

There’s Nothing Shameful In Selling Something People Need

by subs@stephaniehayes.biz | Sales and Marketing

There’s Nothing Shameful In Selling Something People Need You don’t owe anyone your services for free. They have value just in the fact that you’ve made them specific and available to those who need them. Share Tweet Pin Email There’s nothing shameful in selling...

Never Stop Building Your Brand. Strengthen What You Stand For.

by subs@stephaniehayes.biz | Sales and Marketing

Never Stop Building Your Brand. Strengthen What You Stand For. Every opportunity you can, you need to flex your brand muscle. You need to train and feed that puppy so it stays alive and healthy, and continues to grow. Share Tweet Pin Email Never stop building your...
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Recent Posts

  • Breaking Down the Friction Between “Thinking Work” and “Doing Work”
  • How to Overcome Perfectionism and Procrastination In Your Business
  • Don’t Be Satisfied With Stories
  • Only You Own Your Time
  • You are the centre of everything.

Recent Comments

  1. Sarah on How to Overcome Perfectionism and Procrastination In Your Business
  2. Kristina Pearson on How to Overcome Perfectionism and Procrastination In Your Business
  3. Stephanie Hayes on A Promise I Will Never Make to My Clients
  4. Fancy Ruff-Wagner on A Promise I Will Never Make to My Clients
  5. Stephanie Hayes on If You Do Nothing Else Today, I Want You to Believe in Yourself. ⠀

ABOUT

I am a business strategist and coach that works with service-based businesses who want to move from generating income to building assets, while continuing to do the work they love.

“After all these years, I’m still stressing ab “After all these years, I’m still stressing about getting clients. What is wrong with me?”​​​​​​​​ ​​​​​​​​ Sound familiar? Does this thought take up rent-free space in your head on the regular?​​​​​​​​ ​​​​​​​​ You’ve been sold a bill of goods - that you’re supposed to learn how to get clients once, and for the rest of eternity, it will just work.​​​​​​​​ ​​​​​​​​ It doesn’t. It shouldn’t.​​​​​​​​ ​​​​​​​​ There is no “set it and forget it”, particularly when it comes to service-based businesses.​​​​​​​​ ​​​​​​​​ We are constantly swimming through a sea of change. External factors change all the time. Internally, we change all the time. ​​​​​​​​ ​​​​​​​​ So how can you expect your results to remain constant?​​​​​​​​ ​​​​​​​​ You do have to work on selling, and you will always have to work on selling.​​​​​​​​ ​​​​​​​​ But it doesn’t have to be hard.​​​​​​​​ ​​​​​​​​ You’ve been taught to complicate it, and to beat yourself up for skipping any of the “mandatory” strategies.​​​​​​​​ ​​​​​​​​ I want to teach you how to free yourself of this burden AND find an effective, simplified strategy that works for you.​​​​​​​​ ​​​​​​​​ On July 1st, I am launching the 30-Day Getting Clients Challenge inside the Asset Builders’ Club, my group coaching and accountability program.​​​​​​​​ ​​​​​​​​ Every month, we dive deep into one of the areas of business where we have ample opportunity to streamline, simplify and create repeatable, sustainable habits and processes.​​​​​​​​ ​​​​​​​​ In July, we’re hitting client-getting head on and I want you to join us, because the good news is that your thoughts and beliefs are what are keeping you stuck.​​​​​​​​ ​​​​​​​​ To encourage you to join, I’m offering you membership in the Asset Builders’ Club for 50% off the regular price when you sign up for this month’s challenge.​​​​​​​​ ​​​​​​​​ Use the coupon code JOINABC to grab the bonus pricing, and meet me inside the Club. ​​​​​​​​ ​​​​​​​​ Link in bio!
My clients are all in growth mode. But when are we My clients are all in growth mode. But when are we not in growth mode? Growth means so many things... evolution, progression, education, expansion.​​​​​​​​ ​​​​​​​​ Which one are you?​​​​​​​​ ​​​​​​​​ I bet if I asked most of you, you'd say you are in growth mode. It's kind of perpetual and frankly, if you're not growing, I think you may be stuck. Because growth doesn't have to mean shovelling piles of money in the door. Nor does it have to mean adding a team member and spending money. ​​​​​​​​ ​​​​​​​​ It could mean redesigning your offers so you can be better aligned with what you do to serve your customers.​​​​​​​​ ​​​​​​​​ It could mean learning how to work in a way that fits your lifestyle better so you aren't up till 3 am every morning just to keep things afloat.​​​​​​​​ ​​​​​​​​ It could be expanding your understanding of financial management so that you can have better visibility into what you're earning and what you can invest in.​​​​​​​​ ​​​​​​​​ It could be radically changing the focus of your business to be better aligned with your business passions.​​​​​​​​ ​​​​​​​​ Aren't all of these growth?​​​​​​​​ ​​​​​​​​ It seems to be the season of launches for big, fancy, internet business celebrities. And maybe that's gotten me a case of the ickies with all of the "rah rah massive profits HUSTLE" messages hitting our feeds right now.​​​​​​​​ ​​​​​​​​ But growth is a delicate, intricate and, when done right, very personal thing. It's slow, sustained and meaningful. It's intentional and expansive and should make you breathe easier than be filled with dread.​​​​​​​​ ​​​​​​​​ Sure, I'm at multi six-figures but it feels easier than ever, like all of the things are flowing together. ​​​​​​​​ ​​​​​​​​ It didn't come from hustling, or slaying, or shoe-horning myself into some unachievable schedule. ​​​​​​​​ ​​​​​​​​ It came from thoughtful, strategic, take-a-breath intentional action.​​​​​​​​ ​​​​​​​​ What does growth mean to you right now?
Small wins are a big deal. Making progress on bite Small wins are a big deal. Making progress on bite-sized goals can do so much more for your mental game than striving and striving for that one big holy grail.​​​​​​​​ ​​​​​​​​ I can tell you about my client who has doubled her YTD revenue already and is not even halfway through the year. Or the one who got 6 new clients in a week after we shifted her strategy. Or the one whose business has more than doubled her expectations last year and this one, and has transformed her industry.​​​​​​​​ ​​​​​​​​ All great stories. All deserving of praise.​​​​​​​​ ​​​​​​​​ But so is the one about my client who finally got through her fear of writing and is now showing up regularly for her clients in all her writing channels and actually enjoying it.​​​​​​​​ ​​​​​​​​ Or the one about my client who needed to find her ideal way of working so she could serve her clients without it overwhelming her.​​​​​​​​ ​​​​​​​​ Or the one who was able to finally finish her sales page after working herself into an anxious frenzy when she couldn’t quite figure out who she was serving.​​​​​​​​ ​​​​​​​​ These aren’t the “big wins” you hear about plastered all over our social channels, but each one was hard won and created a major shift for each client.​​​​​​​​ ​​​​​​​​ Each one was a small battle that they overcame and unstuck their business. ​​​​​​​​ ​​​​​​​​ I want the small wins. I want the real, gritty, changemaking baby steps. That’s where the transformation happens - in the mindset shifts, the new habits, the digestible, doable chunks that lead you to the bigger goals.​​​​​​​​ ​​​​​​​​ What small wins can you set your sights on today? Where will you find baby steps to keep you moving?
Melissa Pennel (@followingfire) is a writer, mothe Melissa Pennel (@followingfire) is a writer, mother, and coach living in Northern California. She is the author of the Questions You’ll Wish You Asked series of keepsake journals, a collection that guides you to ask the important questions of your loved ones. In this episode, Melissa and I talk about transforming grief and pain into a catalyst for change in your business and life, and she takes us through her experience of following your gut, and not the standard business rules, and how that ultimately brought her closer to her heart in her business. Melissa sheds a light on how important telling our story is, not only for others but also for our own transformation. We talk through overcoming our inner critic so we can share our story with the world. And finally, she shares about moving through self doubt and comparison in her business transformation journey and how that’s opened up so many more opportunities for her to grow and thrive. Join me for this inspiring conversation and to learn more about Melissa’s journey. Link in bio to listen or go to podcast.stephaniehayes.biz
I heard something the other day that nearly broke I heard something the other day that nearly broke my heart. I was talking to my client last week about money. She said something that surprised me: “I would never have reached out to you myself because I thought I couldn’t afford to work with you.” Ugh. Part of it was that she didn’t think the numbers could make sense for her but part of it was also the story she told herself that she simply could not make her business work with her constraints and boundaries. While I’m thrilled we made it past that, it really gave me pause for thought because I have strong feelings on accessibility in the coaching industry. The presence of “elite” coaches that charge astronomical rates always rubbed me the wrong way. This often comes along with an exclusionary attitude that draws a hard line. I think that it’s possible to serve both the clients who are further along, when it might make sense to invest in VIP-level services, and those that are still trying to get traction. And I think you can do it in a way that doesn’t leave either party feeling like they were taken advantage of. It's important to me that wherever you are at, there is a way I can serve you. I would much rather work with someone who is genuinely interested in putting in the effort and trying to reach their next level than someone who wants all the answers provided to them on a silver platter. The decades I have invested in building my skills and experience means that even if all you are comfortable investing in right now is an hour of time together, we can make significant progress, even in that hour. In fact, I’ve opened up a special offer for a one-hour strategy session at half the regular price of my 60-minute sessions, just so I can help some of you who are in that same spot as my client was a few months ago. Please, don’t stay another day in ambiguity. It’s no way to live. Link in bio to book a session!
New episode is live on Real People, Real Business New episode is live on Real People, Real Business (follow at @realpeoplerealbusiness)! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Anna Gray is a life coach, nurse, community coach and connector extraordinaire. When we sat down to talk, she was right on the cusp of launching her new business and finally fulfilling her dream of working in a much deeper capacity with her clients. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ In this episode, Anna and I explore how communities are wonderful platforms for building interest and visibility for your business, while allowing you to also create authentic, lasting connections with the people you serve. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Anna runs her own community teaching business owners how to build and nurture communities (how meta!) that are full of your ideal clients, referrers and collaborators. She gives us some great tips for building and participating in communities as a marketing strategy, and how to be successful on a free platform like Facebook without being shackled by the algorithm. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ She also helps us understand how you can create ongoing engagement in your own community and why your members will continue to come back, time and again, if you show up authentically as yourself. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Finally, we discuss monetization and whether you should/how you should/when you should leverage and monetize your community to bring new revenue streams to your business. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ If you are someone who is considering a community marketing strategy, this is the episode you want to tune in to and Anna’s your girl! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Find Anna at… Website: https://www.annabgray.com Instagram: @anna.b.gray ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Listen to the episode at podcast.stephaniehayes.biz or link in bio!
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