“I feel trapped in the constant client hustle.”
With a well-built strategy and careful attention to your plan, you can build a foundation where your client-getting activities start to take on a life of their own.
“I feel trapped in the constant client hustle”
These are words I hear all too often. Fear, uncertainty, the knife edge of success… this is the trifecta that keeps us up at night, never totally sure we’re gonna be ok in a month.
Even my prodigy client who’s just made as much at month end as she did all of last year – she’s still stressing about next month.
We become conditioned to that fear and panic until one day someone speaks truth to us and we realize we can breathe, because it’s going to be OK.
This is a tipping point. With a well-built strategy and careful attention to your plan, you can build a foundation where your client-getting activities start to take on a life of their own.
Yes, you’re always going to have to feed the machine, but you know how much and with what in order to keep it going.
When I work with my clients, we very deliberately craft and construct a multi-layered sales plan, which consists of filling the right channels with the right activities to feed and nurture their machine.
I hustled for the first 6 months of this business, but I wasn’t chasing sales. I was building a brand and a mega wide referral network. I was testing and learning so I could figure out what worked for my brand.
Today, I practice surgical marketing where every little action is optimized. My tipping point came at the turn of the year when I finally saw my pipeline filling regularly, as long as I continued doing those things that work. The results have been consistent and I know I can ramp up or ramp down and see my results do the same.
This is a product of alignment. If you’ve been following me, you’ll know it’s my jam. It’s the reason my client is about to stop hustling and will soon realize she can relax and trust the plan we’ve built.
Are you ready to stop hustling, panicking and squirming?
Book a Discovery Call and let’s figure out how you can build your machine.
No more scary, directionless panic. No more half-assed efforts in every possible channel.
You’ve got this. I can help.
Tell me in the comments…
Do you spend most of your time chasing sales in a panic or building your business with confidence that it will grow at your desired pace?
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